Say yes.

As soon as #lockdown1 happened we decided to have a complete overhaul of what Bold PR could and couldn't achieve in light of recent events. This meant the decision to say YES to projects which a) inspired b) delighted or c) paid a ton of cash (still waiting on the last one).

It also meant deciding to take the risk on saying NO to work which was not in our interests. We've said no to potential work which would have meant long hours, menial pay (apparently it's okay to ask for free PR if you suggest it's for the good of the company...hmm) and some which, well, we just didn't think would fit well with us.

Our reasoned approach has meant that with #lockdown2 in the throes, whilst we've been back to #Zoom calls (anyone else using a photo of their office but taking calls from the kitchen?) and various online 'meet ups', we've also been able to achieve numerous projects for clients which meet our briefs.

So far, that's meant #scriptwriting for a film production company, taking part in a fun Christmas #advertising campaign, #ghostwriting and providing #PR support packages for three #food and #drink companies.

What about you? Do you say yes?